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As Albert Einstein once said, “Logic will get you from A to B. Imagination will take you everywhere.”

Almost every company began with an idea. An idea that someone thought could find takers in return of money in future. An idea that could change lives of many people. Such an idea needs no specific source to originate. It could prop up while riding a bicycle or reading a book or may be while cooking. When one gets their creative juices to flow, ideas derive. Through this website, you can get an understanding on how new business ideas originate and how you can develop and monetize them.

Eureka!

Yes, as said earlier, this eureka moment could happen anytime. When it does, it is important to assess it well for all the pros and cons. A determined entrepreneur would want to launch it at any cost, but, adopting a rationale approach towards it and evaluating it for its execution is important. An entrepreneur needs to understand all resources and funds required to launch it and keep it afloat. It also needs to be backed up with a business plan. A detailed due diligence will help you gauge whether your idea is reasonable or not. The Eureka moment happened to me over a dinner with a friend whilst setting up the mortgage advisory firm.

Developing an idea:

The first idea is always raw and needs some nurturing. Once you have done the due diligence at your end, it’s time to re-look at it. This time, you may want to make some amendments. It is advisable to opt for an idea that you can do justice to. An idea that belongs to your area of expertise will be easier to execute and work out. It is important for an idea to undergo many thought processes to prove its workability and seriousness. Different markets have different challenges.